Chocolate Factory

BRIEF

Since 1972, The Chocolate Factory has been all about ice cream, subs, and up-north soda fountain nostalgia. To refine the branding and interpret a present-day perspective, we scooped up The Chocolate Factory’s signature Blue Moon blue, adding a joyful spectrum of color, patterns and interiors with whimsy to reflect the vibes inherent in sandwiches and sundaes. Doin’ the Dairy State proud.

ROLES

Branding
Logo Design
Graphic Design
Illustration
Art Direction

CLIENT

Blommer Co.